Alex & Horan hit up for Urban Farm campaign by Jack & Jill casual wear – I like the best friend concept ;)
‘Best friend’ Alex & Horan models for casual wear
The two recently joined with other Korean celebrities (Jang Geun Suk, Lee Shi Young, Bae Doona, Park Shi Hoo, Park Jung Ah, and others artists) for an eco-campaign/fashion shoot for Nylon, a fashion magazine. This photoshoot was jointly organized by casual wear brand, J & J (JACK & JILL) together with NYLON magazine to promote urban farm concept – which is a concept where you grow your own vegetables in their own farm, and to promote a healthy lifestyle, along with saving the environment. This is not a new movement, which has been very popular in Europe and in the U.S.
Alex and Horan joined the pictorial, appearing as two best friend/lovers. Alex, of course showed his romantic side, joining his ‘best friend’ on the weekends to plant some veggies and ended up having a sweet date with his Clazziquai partner, Horan.
“Urban Farm” campaign pictorial photos can be seen in Nylon magazine May issue next month. Jack & Jill will promote the idea of planting our own veggies by providing some seeds for plants like lettuce, beet, cabbage at their stores.
^I love how they put broccoli in Alex’s pocket and Horan with celery :) keke..
May 16th, 2010 at 6:00 am
I love their healthy concept! We need more campaigns like this.
October 4th, 2010 at 7:34 pm
Love it! I wish we had campaigns like this one :D